September 5 2024
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Media Release

Rest adds senior leaders to help enable super simple strategy


Rest, one of Australia’s largest profit-to-member superannuation funds, has appointed 2 experienced leaders to help deliver critical aspects of the fund’s strategy to simplify the experience of super for its 2 million members.

Kareene Koh has been appointed as General Manager, Strategy, while Florence La Carbona has joined as General Manager, Data and Insights.

Ms Koh is responsible for leading Rest’s strategic planning and alignment across the fund. She reports to Tyrone O’Neill, Chief Strategy and Corporate Affairs Officer.

Mr O'Neill says, “Rest is progressing well in delivering our strategy to simplify the experience of super for our members, so they’re empowered to take action and achieve their best retirement outcomes.

"Kareene will play a key role in nurturing a culture of strategic innovation within Rest to build on this progress and achieve our ambitions. She is highly experienced in strategic roles across a wide variety of organisations and industries, with a particular focus on digital solutions."

Kareene Koh  - General Manager, Strategy

Florence La Carbona - General Manager, Data and Insights

Ms La Carbona is responsible for strengthening Rest’s data management practices and enhancing both foundational and advanced data capabilities within the fund. She reports to Jeremy Hubbard, Chief Technology and Data Officer.

Mr Hubbard says, "Florence will be instrumental in advancing our strategy to simplify super and make it engaging for our members. She will ensure Rest is equipped to create even more intuitive, personalised and secure experiences for our members by leveraging data."

Ms Koh has more than 20 years’ experience across a range of industries, including banking, financial services, media and broadcasting and telecommunications. She joins Rest from the Nine Entertainment Group, where she worked on a range of strategic projects, and prior to that as the General Manager of Domain Home Loans, a joint venture between Domain and Lendi.

She was also a Partner at Deloitte Digital for more than 3 years and worked in a variety of strategic roles at National Australia Bank for more than 5 years.

Ms La Carbona has more than 15 years’ experience in data-driven strategy and digital transformation at a range of financial services businesses. She joins Rest from Resolution Life, and has previously worked in data, analytics and technology roles at Metlife, BT Financial Group, TAL and Westpac. 


About Rest

Established in 1988, Rest is one of Australia’s largest profit-to-member superannuation funds, with around 2 million members and around $86 billion in funds under management as at 30 June 2024.

For more information, please visit our media centre or contact:

Michael Mills
Senior Manager, Communications – Media Relations
michael.mills@rest.com.au
m: 0428 499 722

Emma Kerswell
Senior Manager, Communications – Consumer and Content
emma.kerswell@rest.com.au
m: 0498 709 830

This information has been prepared without taking account of your objectives, financial situation or needs. Before acting on the information or deciding whether to acquire or hold a product, consider its appropriateness and the relevant PDS and TMD which is available at rest.com.au/pds. Issued by Retail Employees Superannuation Pty Limited ABN 39 001 987 739, AFSL 24 0003 (Rest), trustee of Retail Employees Superannuation Trust ABN 62 653 671 394

Rest media releases are point-in-time statements and are current as at the date of publication. Information may not be current and up to date after the date of publication. Please note the date of issue and check Rest’s website for other information on the same or related matters.